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Graphic Design

Differentiate you brand and capture the attention of potential customers through high-quality graphic design services. From logos and marketing materials to website layouts and social media posts, establish a strong and memorable brand identity.

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We’ve helped hundreds of businesses digitally optimise their company and increase profits.

Our core services

UX DesignWeb DevelopmentApp DevelopmentDigital MarketingArtificial Intelligence

230% average increase in ROI across our suite of services.

235+ projects completed since we were founded in 2015.

45m people reached across the world through work.

What are Graphic Design Services?

Graphic design services involve creating visual content to communicate a message. It encompasses creating unique symbols (logo) that represent a brand or company, crafting an identity for the business that they customers can recognise making sure their visual content matches across platforms and many more.

Graphic design services aim to improve aesthetic appeal, support the brand's storytelling, and enhance usability through thoughtful and effective visual communication strategies. These services are crucial for businesses looking to make a strong visual impact on their audience.

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How does Graphic Design Affect Your Business?

Effective graphic design can make your business look more professional, trustworthy, and attractive to potential customers. A well-designed logo, for example, can create a sense of recognition and familiarity with your brand, while carefully crafted marketing materials can convey key information about your products or services in a clear and visually appealing way.

Whether you're just starting out or looking to refresh your brand identity, investing in high-quality graphic design services is an essential step towards success in today's competitive marketplace.

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What Makes Good Graphic Design?

Our team of graphic designers pride themselves on their ability to think outside the box and create unique and engaging designs that stand out in a crowded marketplace. We believe that creativity is the key to successful graphic design, and we work hard to infuse our designs with originality and imagination.

We understand that every design element, from colour to typography, can convey a message, and we use these elements intentionally to create designs that communicate a brand's unique identity and message.

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There is so much opportunity to increase your business sales, start your journey today.

Contact us

50 ms

It takes only 50 milliseconds for users to form an opinion about your website that determines whether they'll stay or leave

First Impressions Matter


Consistent use of a signature colour can increase brand recognition by up to 80%

Brand Recognition


Websites that are professionally designed and optimised can see an increase in conversion rates of up to 200%.

Conversion Rates


of consumers report that poor design is the main reason they distrust or reject a website.

Customers Trust


Content with relevant images gets 94% more views than content without relevant images



38% of people will stop engaging with a website if the content/layout is unattractive

Customer Engagement

Our graphic design process



Firstly we schedule a consultation to discuss your brand’s history, values, and objectives. We identify the target audiences, competitors and any specific messaging.


Concept Development

The design team at &Element will brainstorm ideas, drawing inspiration from the research conducted. This creative session focuses on generating a wide range of concepts.



This step involves creating clean digital versions of the design prepared during the concept development sketching phase.


Quality Assurance

We present the product concepts to you, explain the design and how it align with the brand’s goals. Based on the feedback we tweak the design to you liking.



Finally we provide the final product in multiple formats (AI, EPS, PNG, JPEG) suitable for print, web, and other media. Additionally, deliver a brand style guide that outlines how to use the logo, including colour palettes, font styles, and the do’s and don'ts of the design usage.

Want to get a tailored process to your specific needs? Contact us now

Our UX Design Insights

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University of Suffolk

Ruth Patron

Centre Manager

&Element created us an immersive brand and brand strategy for Entrepreneurs Forge. The team worked with us through many research rounds to delivery exactly what we wanted.

Cochrane Associates

Dr. Peter Cochrane OBE

Ex-CTO of BT

There is nothing like a change of career for creating a tidal wave of disruption; and after decades of leading industry, I was ready. &Element are the best I have worked with to progress this change, and therefore come with my full support and highest recommendation.

Arma Karma

Ben Smyth


We worked with &Element to create an engaging pipeline of projects over 12 months for our business. Including a marketing website, 3 customer checkouts and a staff dashboard and API integrations, &Element supported us to achieve this huge feat.

Ballen Studios

Christopher Luich

Head of Operations

&Element have been fundamental to developing our AI dashboard and other machine learning solutions. They have allowed us to achieve huge growth and modernisation in our company. Thank you for your hard work.

Ministry of Defence

Sarah Eshelby

Employability Officer

We approached &Element to build us an employability portal for our tri-service military personnel looking at gaining new skills and career opportunities. They were efficient and helpful throughout the project and we hope to work with them again.


Stephanie Demetriou


Thank you &Element for your hard work, professionalism and knowledgeability. Leading us over many years to build out our web dashboards and integrate advanced AI features (such as facial tracking, intelligent teleprompters, data scraping).

Featured UX design case studies

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Graphic Design FAQs

Graphic design services encompass a wide range of visual communication and presentation techniques used to convey ideas and information through imagery, colour, typography, and layout. These services are crucial for businesses looking to enhance their branding, marketing materials, product packaging, and online presence to engage better with customers and convey their messages effectively.


The seven types of graphic design include visual identity graphic design, marketing and advertising graphic design, user interface graphic design, publication graphic design, packaging graphic design, motion graphic design, and environmental graphic design. Each type focuses on different aspects of visual communication and serves various purposes in business and public spaces.


Hiring a graphic designer is ideal for businesses looking to professionally enhance their visual presence and effectiveness in communication. A skilled designer can transform concepts into visual art that resonates with the target audience, improves brand recognition, and increases engagement, potentially leading to higher sales and business growth.


The cost of a graphic design project can vary widely based on the project's scope, the designer's expertise, and the specific needs of the business. If you wish to know more about our pricing, we encourage you to contact us.


The duration of a graphic design project depends on its complexity and scope. Smaller projects like a flyer or logo design might take a few days to a week, while more involved projects like a complete branding or website design could take several weeks to several months.


Redesigning your brand often involves reevaluating your company's values, mission, and target audience to ensure the new design aligns with these elements. Working with professional graphic design services is recommended to ensure the redesign effectively communicates your brand's updated identity and appeals to your audience.


While you can design your own packaging, professional graphic design services can offer a more polished, effective result. Designers not only consider aesthetics but also functionality, brand consistency, and customer appeal, which are crucial for effective packaging that stands out in the market.


A graphic designer creates visual concepts to communicate ideas that inspire, inform, or captivate consumers. They use software to develop the overall layout and production design for various applications such as advertisements, brochures, magazines, and corporate reports.


Yes, graphic design services are an integral part of web design. They contribute to creating the layout, colour scheme, typography, and visual elements of a website, ensuring that the site is not only functional but also aesthetically pleasing and aligned with the brand's identity.


Common programs used for graphic design include Adobe Photoshop, Illustrator, and InDesign. Other popular tools include CorelDraw, Sketch, and Affinity Designer. These programs provide designers with powerful tools to create and edit their designs.


Book a free consultation

We offer a free review of your digital presence to understand your problems and build a strategy to make you succeed online.