Both Apple and Android are built with different programming languages. iOS is created with a unique code ‘Swift’ for Apple and Android apps are often created with a complex code using ‘Java’ and ‘Kotlin’.

iOS is known as the software that powers Apple technology such as the iPhone. The software allows for seamless blending and coordination with the Apple ecosystem to perfect user experience among other benefits. Android is the technology created by Google to power products including Samusung, working to maximise integration with their other products, similarly to iOS.

Key factors that identify whether the creation of an iOS application or an Android application is preferred includes the budget you have for development, the popularity of each operating software in the location that it is being targeted at and the level of customisation you are aiming for. Since both have different strengths, it is important to establish what operating system would suit your target market best before starting the development process of your applications.

Budget dependencies:

If you have a requirement for a low cost development option, iOS would be suitable. Any application development will incur a cost but choosing iOS will not only be cheaper but quicker to create and process, since there is less complex coding involved.

Time constraints:

Android software is often more complex and time consuming to create since there are a variety of customisation options available, including varying screen sizes which will require more consideration in the programming phase to maximise compatibility for all devices.

Development and Maintenance:

Developing Android applications will often be more challenging due to all the additional features and requirements of compatibility across multiple devices. Device fragmentation includes the browser options, devices and platforms available. Updates for the latest software versions are an important part of device fragmentation, allowing users to get the best experience and allowing you to fix any errors. However, there are many Android OS versions available that can complicate the maintenance of the applications.

Publishing your applications:

After developing your applications, you need to consider how and where they are going to be published. Android will publish applications on the Google Play Store and iOS will publish on the Apple Store. The regulations around the publication on the Apple Store are more rigid due to Apple’s strict reviewing process to ensure high standards for all their approved applications. Comparatively, iOS applications are often approved quickly by Google which could be beneficial for a quick upload, but also, this can mean errors are missed and remain within the published version.

Target demographics:

In order to decide the most efficient application software to develop, you should first analyse and understand your target audience and the demographic. Android claims over 2 billion active users globally while iOS has over 1 billion active users worldwide, so it is important that you analyse who you are developing your applications for and what is the preferred software type amongst your users to help enhance your application’s overall success.

Choosing either iOS or Android app development will depend on the goals you are aiming to achieve. Analysing key aspects of what you are aiming for will ensure you select the best software for the development of your applications. If you are looking for app development in Essex, then contact our team to find out more.